Yield of strawberry grown continuously on the same site often declines over time as a result of proliferation of weed seeds and pathogenic organisms in the soil. Plots were established and maintained in seven different cover crops and as continuous strawberry or continuous tillage for 10 years (1996 to 2005) in a site that was previously in strawberry production for 10 years (1986 to 1995). Cover crops included blackeyed Susan (Rudbeckia hirta L.), sorghum Sudangrass [Sorghum bicolor (L.) Moench], marigold (Tagetes credo L.), big bluestem (Andropogon gerardii Vitman), perennial ryegrass (Lolium permute L.), switchgrass (Panicum virgatum L.), and Indiangrass [Sorghastrum nutans (L.) Nash]. Treatments were ended in 2005 and plots were planted with 'Honeoye' strawberry in a matted row. Effectiveness of soil pretreatments in reducing weed populations and enhancing strawberry production was evaluated for four growing seasons by quantifying weed growth by type and biomass and strawberry plant density and yield. The results indicate that matted-row strawberry production plots that were either in continuous tillage or established in S. bicolor, P. virgatum, or A. gerardii before planting strawberry had lower weed biomass and greater strawberry plant establishment and yield than plots established in L. permute or R. hirta or that had supported continuous strawberry production.